Terms of service.

Last updated: January 23, 2026

These Terms of Use (“Terms”) govern your access to and use of the PAL mobile application (also marketed as “Hello PAL”) and the hellopal.app website (together, the “Services”) operated by Being Phoenix, LLC (“Being Phoenix,” “we,” “us,” “our”). By using the Services, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Services.

Who may use the Services

You must be 18 years or older to use the Services. If you are using the Services on behalf of an organization, you represent that you have authority to bind that organization to these Terms.

Not medical or clinical advice

PAL provides emotional-wellbeing and self-reflection tools. It is not medical or psychiatric care, and does not diagnose, treat, or prevent any disease or condition. In an emergency, call your local emergency number or go to the nearest emergency department.

Accounts and security

You are responsible for your account and keeping your login secure. Do not share credentials. Notify us at support@hellopal.app if you suspect unauthorized use.

Your Content & license to us

You may input text and other material into PAL (“User Content”). You retain ownership of your User Content. You grant us a limited, worldwide, non-exclusive, revocable license to host, process, and display your User Content only to operate and improve the Services. We do not use your chat content to train models deployed to other users. Any product improvements are based on anonymized usage data and system-level analysis. See our Privacy Policy for details.

Acceptable use

You agree not to:

  • misuse, interfere with, or disrupt the Services or attempt unauthorized access;

  • use the Services for unlawful, harmful, or deceptive purposes;

  • upload content that is illegal, infringing, or violates others’ rights;

Reverse engineer or attempt to extract source code except as permitted by law. We may suspend or terminate access for violations.

Subscriptions, trials, and billing (App Store)

If we offer subscriptions or in-app purchases:

  • Payment, renewal, and cancellation are handled by Apple through your Apple ID.

  • Subscriptions auto-renew unless you cancel at least 24 hours before the end of the current period.

  • Manage or cancel in Settings → [Your Name] → Subscriptions on your device.

  • Refunds are governed by the Apple Media Services Terms; requests must be made through Apple.

Free trials convert to paid unless cancelled before the trial ends. (If we later support web billing, we’ll update these Terms.)

Changes to the Services

We may add, modify, or remove features. If we discontinue the Services, we’ll try to give reasonable notice.

Intellectual property

We and our licensors own the Services, including software, designs, text, and trademarks (PAL, Hello PAL, and Being Phoenix). These are protected by IP laws. You receive a limited license to use the Services for personal, non-commercial purposes.

Third-party services

The Services may rely on or link to third-party services (e.g., Apple, Firebase, email providers). Their terms and privacy policies apply to your use of those services. We are not responsible for third-party sites or services.

Feedback

If you send ideas or suggestions, you grant us a free, perpetual license to use them without restriction or compensation.

Termination

You may stop using the Services at any time. We may suspend or terminate access if you breach these Terms or if we discontinue the Services. Upon termination, sections that by nature should survive (e.g., IP, disclaimers, limitations of liability) will survive.

Disclaimers

THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. We do not warrant the Services will be uninterrupted, secure, or error-free.

Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT WILL WE BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF THE SERVICES. OUR TOTAL LIABILITY FOR ANY CLAIMS RELATING TO THE SERVICES WILL NOT EXCEED THE GREATER OF US$100 OR THE AMOUNT YOU PAID US (IF ANY) IN THE 12 MONTHS BEFORE THE CLAIM AROSE.

Indemnity

You agree to indemnify and hold harmless Being Phoenix from any claims, losses, and expenses (including attorneys’ fees) arising from your use of the Services or your violation of these Terms or applicable law.

Governing law & venue

These Terms are governed by the laws of [New York, USA] without regard to conflict-of-laws rules. You agree to the exclusive jurisdiction and venue of the courts located in [New York County, New York] (or small-claims court as applicable).
(If you prefer arbitration + class-action waiver, say the word and I’ll swap this section.)

Changes to these Terms

We may update these Terms from time to time. We’ll post the new date at the top, and if changes are material, we’ll provide additional notice. Continued use means you accept the updated Terms.

Contact

Questions about these Terms: legal@hellopal.app or support@hellopal.app
Being Phoenix, LLC- 418 Broadway STE N, Albany, ALBANY COUNTY, NY 12207 USA

Mobile App End User License Agreement (EULA)

This EULA is between you and Being Phoenix, LLC (“Being Phoenix”) and governs your use of the PAL iOS application (also marketed as “Hello PAL”) (the “App”). Apple is not a party to this EULA.

  • You acknowledge this EULA is between you and Being Phoenix, not Apple. Being Phoenix is solely responsible for the App and its content.

  • Being Phoenix grants you a limited, non-exclusive, non-transferable, revocable license to use the App for your personal, non-commercial use on any Apple-branded device you own or control and as permitted by the Apple Media Services Terms and Apple’s Standard EULA. The App is licensed, not sold.

  • Being Phoenix is responsible for providing maintenance and support for the App as specified in this EULA or as required by law. Apple has no obligation to furnish maintenance or support services for the App.

  • To the maximum extent permitted by law, Being Phoenix provides the App “as is.” If any warranty cannot be disclaimed, Being Phoenix—not Apple—will be solely responsible for such warranty obligations.

  • Being Phoenix—not Apple—is responsible for addressing any of your claims or any third party’s claims relating to the App or your possession and/or use of the App, including but not limited to: (i) product-liability claims; (ii) any claim that the App fails to conform to applicable legal or regulatory requirements; and (iii) claims arising under consumer-protection or similar laws.

  • In the event of any third-party claim that the App or your possession and use of the App infringes a third party’s intellectual-property rights, Being Phoenix—not Apple—will be solely responsible for the investigation, defense, settlement, and discharge of any such claim.

  • You represent and warrant that you are not located in a country subject to a U.S. Government embargo or designated as “terrorist supporting,” and that you are not listed on any U.S. Government list of prohibited or restricted parties.

  • Developer: Being Phoenix, LLC
    Contact: support@hellopal.app (general) • legal@hellopal.app (legal)

  • You acknowledge and agree that Apple, and Apple’s subsidiaries, are third-party beneficiaries of this EULA, and upon your acceptance of it, Apple will have the right (and will be deemed to have accepted the right) to enforce this EULA against you as a third-party beneficiary.